Understanding how university student perceptions of resources affect technology acceptance in online learning courses

Authors

  • Stephen Anthony Sivo University of Central Florida
  • Cheng-Hsin Ku Soochow University, D0602, 70 Linhsi Road, Shihlin,Taipei ,Taiwan 111
  • Parul Acharya Methodology, Measurement, and Analysis program University of Central Florida.

DOI:

https://doi.org/10.14742/ajet.2806

Keywords:

Technology Acceptance Model, Online learning, Higher education, Information technology

Abstract

The purpose of this empirical research was to use the perceived resources and technology acceptance model (PRATAM; Ku, 2009) to observe and measure students’ beliefs on using the WebCT online learning system (OLS) in two WebCT courses offered at a large university in the south-eastern United States. PRATAM was replicated from previous research to address the factors of perceived resources (R), perceived usefulness (U), perceived ease of use (EOU), attitude towards using, behavioural intention to use (BI), and actual system use (USE). The results show that the constructs of PRATAM explained the data well in both surveys conducted. This study makes a contribution to the literature on PRATAM by identifying and understanding the factors that influence students’ behaviours in response to the OLS. Moreover, it provides insights for administrators and instructional designers for improving students’ persistence and retention in online learning courses.

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Author Biographies

Stephen Anthony Sivo, University of Central Florida

Dr. Sivo is a full professor at the University of Central Florida in the department of Education and Human Sciences. Trained as a quantitative psyvhologist, he has published numerous articles in the area of Educational Technology, specifically addressing the utility and extension of the Technology Acceptance Models.  He has also published many articles concerning the theory and use of Structural Equation Modeling in competitive journals.

Cheng-Hsin Ku, Soochow University, D0602, 70 Linhsi Road, Shihlin,Taipei ,Taiwan 111

Cheng-Hsin Ku has a Ph.D. in Instructional Design/Educational Technology, and currently works at Soochow University as an Assistant Professor.

Parul Acharya, Methodology, Measurement, and Analysis program University of Central Florida.

Parul Acharya is a doctoral candidate in the Methodology, Measurement, and Analysis PhD program at the University of Central Florida.

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Published

2018-09-16

How to Cite

Sivo, S. A., Ku, C.-H., & Acharya, P. (2018). Understanding how university student perceptions of resources affect technology acceptance in online learning courses. Australasian Journal of Educational Technology, 34(4). https://doi.org/10.14742/ajet.2806

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