The role of a typographic style in the development and preparation of instructional texts

Abstract

As computing technology has changed the way in which teaching materials are prepared, the role of self-instructional texts has attracted greater attention. This paper addresses the role of typographic style in the development of self-instructional text. The authors have identified the difference between the visual appeal of text and the ease with which learners interpret the content. Steps towards developing and implementing a defined typographic style are discussed, including a brief methodology for style management and maintenance. Recommendations are presented about how to maintain style and achieve high quality educational products.